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by Bill Tancer : Everyone’s a Critic: Winning Customers in a Review-Driven World

ISBN : #1591846382 | Date : 2014-10-16

Description :

PDF-1b315 | More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven marketplace terrifies many businesses. But some have learnt to navigate and profit from customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, to find out why one Los Ange… Everyone’s a Critic: Winning Customers in a Review-Driven World


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by Philip Kotler : Marketing Management: AND Marketing Management and Strategy

ISBN : #1405886455 | Date : 2007-10-04

Description :

PDF-56241 | … Marketing Management: AND Marketing Management and Strategy


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From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best PDF




by Richard M. Schroder : From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best

ISBN : #0071718117 | Date : 2010-10-07

Description :

PDF-bd870 | Create a Tailor-Made Sales Strategy Using Lessons from the Field!When things don’t go well on a sales call, you probably ask yourself, “Why did I lose that sale?” . . . and then move on.But the question remains: Why did you lose that sale? Learning the answer though Win Loss Analysis can mean the difference between landing and losing the next sale. From a Good Sales Call to a Great Sales Call … From a Good Sales Call to a Great Sales Call: Close More by Doing What You Do Best


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by Michael Hammer : The Agenda: What Every Business Must Do to Dominate the Decade

ISBN : #1400047730 | Date : 2003-04-22

Description :

PDF-647f2 | New rules for the new game:the ideas that every business needs to win in the customer economyIn The Agenda, Michael Hammer shows companies how to prosper in today’s world of slow growth, fierce competition, and enormously powerful customers. The winners in this extraordinarily difficult environment—companies like IBM, Duke Power, Progressive Insurance, and GE—succeed through superior operati… The Agenda: What Every Business Must Do to Dominate the Decade


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FBChrung Von Vertriebsorganisationen Strategie Koordination PDF 1130bee0f

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: Führung von Vertriebsorganisationen: Strategie – Koordination – Umsetzung (German Edition)

ISBN : #3658018291 | Date : 2013-10-08

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PDF-898ae | Unternehmen leben von ihrer Vertriebsorganisation – und davon, wer diese wie führt. Die Führung der Vertriebsorganisation ist ein erfolgskritischer Faktor und gehört zu den anspruchsvollsten Aufgaben für Führungskräfte. Längst hat das digitale Zeitalter den Vertriebsalltag fundamental umgekrempelt. Die Veränderungen sind so vielfältig, die Stellschrauben so unterschiedlich und die Konse… Führung von Vertriebsorganisationen: Strategie – Koordination – Umsetzung (German Edition)


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Engaged Crossing Threshold Marketings Engagement PDF 34527cfde

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: Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference … of the Academy of Marketing Science)

ISBN : #3319118145 | Date : 2015-12-12

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PDF-d0ff1 | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference … of the Academy of Marketing Science)


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Consumer Behavior Building Marketing Mcgraw Hi11 PDF 562cdebb5

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: Consumer Behavior: Building Marketing Strategy (Mcgraw-Hi11/Irwin Series in Marketing) 9th edition

ISBN : # | Date : 2004-01-01

Description :

PDF-2db6d | … Consumer Behavior: Building Marketing Strategy (Mcgraw-Hi11/Irwin Series in Marketing) 9th edition


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by Uwe Wolff : Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition)

ISBN : #3834914606 | Date : 2009-12-11

Description :

PDF-633c8 | Wie tritt man als Rechtsanwalt mit Journalisten in Kontakt und wie spricht man mit ihnen? Wie verhält man sich in Interviewsituationen? Vor allem: Wie erkennt man, ob der Fall, an dem man gerade arbeitet, für die Medien interessant ist? Diese und viele weitere Fragen beantwortet „Medienarbeit für Rechtsanwälte“. Es versteht sich als Leitfaden für junge und erfahrene Anwälte. Das Buch is… Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition)


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Medienarbeit für Rechtsanwälte: Ein Handbuch für effektive Kanzlei-PR (German Edition) by by Uwe Wolff

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by Doug Dayton : Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company

ISBN : #1580620523 | Date : 1997-03

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PDF-c322d | Microsoft insider Doug Dayton shows how innovative sales tactics helped drive the company to its unprecedented “total domination” of the personal computer software market-and how you can use the same techniques to increase your own sales! As an Account Manager for Original Equipment Manufacturers (OEMs) for Microsoft, Dayton was responsible for closing over 40 percent of the company’s OEM contrac… Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company


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by Ayantunji Gbadamosi : Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services)

ISBN : #1522502823 | Date : 2016-05-31

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PDF-12b7d | Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. Despite the importance of consumer knowledge and understanding, research-based insight into the buying patterns and consumption habits of individuals in emerging nations remains limited. The Handbook of Research… Handbook of Research on Consumerism and Buying Behavior in Developing Nations (Advances in Marketing, Customer Relationship Management, and E-Services)


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